Pricing: Freemium

Census

Reverse ETL platform — sync warehouse data to sales and marketing tools with data activation.

Data Warehouse & ETL Integration and Automation Function: Data & Analytics

Hightouch

Reverse ETL leader — sync your data warehouse to every business tool without engineering.

Data Warehouse & ETL Integration and Automation Function: Data & Analytics

Sendspark

Personalised video at scale — create prospect-specific videos with dynamic personalisation.

Sales Engagement Layer: Sales Engagement & Dialers Motion: Sales-led

BombBomb

Video email for sales relationships — build trust and response rates with personal video outreach.

Sales Engagement Sales Enablement Layer: Sales Engagement & Dialers

Vidyard

Sales video platform — record, share, and track personalised video messages for prospecting.

Sales Engagement Sales Enablement Layer: Sales Engagement & Dialers

Crossbeam

Partner ecosystem intelligence — overlap accounts with partners without sharing raw data.

Partner Ecosystem Sales Intelligence Layer: Workflow Orchestration & Integration

Maze

Rapid user research platform — test prototypes, validate ideas, and ship with confidence.

User Experience Layer: Product & Usage Analytics Function: Marketing Ops

Read.ai

AI meeting intelligence — summaries, action items, and engagement scores for every meeting.

Meeting Intelligence Function: Sales Ops Function: RevOps

Copy.ai

AI for go-to-market teams — automate sales and marketing content workflows.

AI Assistants & LLMs Sales Enablement Layer: Workflow Orchestration & Integration

Coefficient

Live Salesforce and HubSpot data in Google Sheets and Excel — always up to date, no exports.

Sales Analytics Business Intelligence Layer: Revenue Intelligence & Analytics

Miro

The online collaborative whiteboard — brainstorm, plan, and align teams visually.

Communication and Collaboration Project Management Layer: Workflow Orchestration & Integration

Calendly

Scheduling automation — eliminate back-and-forth and let prospects book time instantly.

Communication and Collaboration Sales Enablement Layer: Sales Engagement & Dialers

Mouseflow

Session replay and heatmaps — see exactly how visitors interact with your website.

User Experience Layer: Product & Usage Analytics Function: Marketing Ops

Later

Visual social media scheduling and analytics — plan, publish, and grow on Instagram and beyond.

Social Media Management Marketing Automation Function: Marketing Ops

Pendo

Product analytics and in-app guidance — understand and influence how users engage with your product.

Customer Feedback User Experience Layer: Product & Usage Analytics

MailerLite

Simple, powerful email marketing — at the most affordable price in the market.

Marketing Automation Function: Marketing Ops Motion: Marketing-led / Inbound

Kit

Email marketing and automation for creators, founders, and solopreneurs.

Marketing Automation Function: Marketing Ops Motion: Marketing-led / Inbound

Brevo

Affordable all-in-one email, SMS, and WhatsApp marketing for growing businesses.

Marketing Automation Email Deliverability Function: Marketing Ops

Yesware

Email tracking, templates, and sequences — directly inside Gmail and Outlook.

Sales Engagement Layer: Sales Engagement & Dialers Motion: Sales-led

Mixmax

Gmail-native sales engagement — sequences, scheduling, and tracking inside your inbox.

Sales Engagement Layer: Sales Engagement & Dialers Motion: Sales-led

Streak

CRM inside Gmail — manage pipelines without leaving your inbox.

Customer Relationship Management Function: Sales Ops Layer: CRM & Core System of Record

Freshsales

AI-powered CRM for fast-growing sales teams — from Freshworks.

Customer Relationship Management Sales Engagement Motion: Sales-led

Factors.ai

B2B website analytics and visitor intelligence — understand who visits and what converts.

Lead Generation Account-Based Marketing Web Analytics

Dealfront

European B2B lead generation and website visitor identification — GDPR-native.

Lead Generation Account-Based Marketing Data Enrichment