Slack

The business messaging platform that replaced email for millions of teams.

Communication & Collaboration Layer: Workflow Orchestration & Integration Function: RevOps

Microsoft Clarity

Free heatmaps and session recordings with no traffic limits.

User Experience Layer: Product & Usage Analytics Function: Marketing Ops

FullStory

Digital experience intelligence — understand every user interaction at enterprise scale.

User Experience Layer: Product & Usage Analytics Function: Marketing Ops

Hotjar

Heatmaps, session recordings, and surveys to understand your website visitors.

User Experience Layer: Product & Usage Analytics Function: Marketing Ops

Heap

Autocapture analytics that lets you answer any question about user behaviour — retroactively.

Web & Marketing Analytics Layer: Product & Usage Analytics Function: Marketing Ops

PostHog

Open-source product analytics, session replay, feature flags, and A/B testing — all in one.

Web & Marketing Analytics User Experience Layer: Product & Usage Analytics

Mixpanel

Product analytics for SaaS teams that need to understand user behaviour.

Web & Marketing Analytics Business Intelligence Layer: Revenue Intelligence & Analytics

Google Analytics 4

The world's most widely used web and app analytics platform.

Web & Marketing Analytics Business Intelligence Layer: Revenue Intelligence & Analytics

Kickbox

Developer-friendly email verification with a unique deliverability score.

Email Finding & Validation Function: Marketing Ops Function: RevOps

NeverBounce

Real-time email verification for marketers who demand 99.9% accuracy.

Email Finding & Validation Function: Marketing Ops Function: RevOps

ZeroBounce

Email validation, scoring, and deliverability tools in one platform.

Email Finding & Validation Data Enrichment Function: Marketing Ops

BigQuery

Google Cloud's serverless data warehouse for enterprise analytics.

Data Warehouse & ETL Function: Data & Analytics Function: RevOps

Airbyte

Open-source data integration platform for modern data teams.

Data Warehouse & ETL Function: Data & Analytics Function: RevOps

Fivetran

Automated data movement — extract and load, fully managed.

Data Warehouse & ETL Function: Data & Analytics Function: RevOps

dbt (Data Build Tool)

Transform data in your warehouse with SQL and software engineering best practices.

Data Warehouse & ETL Function: Data & Analytics Function: RevOps

Snowflake

The AI Data Cloud — cloud data warehousing at any scale.

Data Warehouse & ETL Function: Data & Analytics Function: RevOps

Xactly Incent

Enterprise sales performance management and incentive compensation.

Sales Compensation, Territory & Quota Function: Finance Ops Layer: Revenue Intelligence & Analytics

QuotaPath

Commission tracking and comp plan management for growing teams.

Sales Compensation, Territory & Quota Function: Finance Ops Layer: Revenue Intelligence & Analytics

CaptivateIQ

Modern sales commission and incentive compensation management.

Sales Compensation, Territory & Quota Function: Finance Ops Layer: Revenue Intelligence & Analytics

Linear

Purpose-built issue tracker for high-performance software teams.

Project Management Layer: Workflow Orchestration & Integration Function: RevOps

ClickUp

One app to replace them all — tasks, docs, goals, and chat.

Project Management Layer: Workflow Orchestration & Integration Function: RevOps

Notion

The all-in-one workspace for notes, wikis, and project management.

Project Management Layer: Workflow Orchestration & Integration Function: RevOps

Ironclad

Digital contracting platform for legal and revenue teams.

CPQ & Contracts Layer: Billing, CPQ & Revenue Management Function: Sales Ops

Proposify

Proposal software built to close deals faster.

CPQ & Contracts Layer: Billing, CPQ & Revenue Management Function: Sales Ops