Dedupely is a focused CRM deduplication tool covering HubSpot, Salesforce, Pipedrive, Close CRM, Nimble, Google Contacts and CSV files. It merges leads, contacts and opportunities in bulk on any field, and holds strong marketplace ratings — 4.9/5 across 218 HubSpot reviews and 4.73/5 on Salesforce.
Product Overview
Dedupely does one job across many systems. That narrowness is the point: it is materially cheaper than the platform-scale data management tools, and for teams whose only real problem is duplicates, buying a full cleansing suite is over-solving. The breadth of CRM support is unusual at this price — most affordable dedupe tools are single-CRM — and CSV support makes it useful for cleaning lists before import, which is where a large share of duplicates originate. ISO 27001 certified.
RevOps Jobs-to-Be-Done
- Bulk duplicate cleanup — Merge duplicate leads, contacts and opportunities in bulk on any matching field. KPI: Existing duplicate backlog cleared without a services engagement.
- Pre-import list hygiene — Deduplicate CSV files before they reach the CRM. KPI: Imports stop being the main source of new duplicates.
- Multi-system dedupe on a budget — Apply the same approach across HubSpot, Salesforce and Pipedrive. KPI: Consistent dedupe across systems without enterprise tooling.
Key Features
- Any-field matching: Configure duplicate detection on any field combination.
- Broad CRM support: HubSpot, Salesforce, Pipedrive, Close CRM, Nimble, Google Contacts and CSV.
- Bulk merge: Merge leads, contacts and opportunities at volume.
- CSV deduplication: Clean lists before import rather than after.
How It Fits Your Stack
Primary system of record: Your CRM — Dedupely operates on it directly
Key integrations: HubSpot, Salesforce, Pipedrive, Close CRM, Nimble, Google Contacts
Data flows: Connects to the CRM, scans records against configured matching rules, and applies bulk merges. CSV files can be deduplicated ahead of import.
Security & Compliance
- SSO / SAML: Yes — SSO
- Certifications: ISO 27001
Implementation & Ownership
- Time to first value: Hours — connect the CRM and run a first scan
- Implementation complexity: Low
- Typical owners: RevOps, CRM Admin, Sales Ops
Simple enough to run without a project. As with any dedupe tool, validate matching rules on a subset before a bulk merge.
Pricing & Contracts
- Pricing model: Published tiers by volume
- Indicative range: Published plans from around $19/month, scaling to roughly $300 and $1,000 by record volume
- Free tier: No
Who It's Best For
Early- and growth-stage teams whose data problem is specifically duplicates, across one or more CRMs, with limited budget for data tooling.
Good fit if:
- Duplicates are the problem, not standardisation or enrichment
- You use more than one CRM or import a lot of CSVs
- Budget rules out platform-scale data management
- You want to start today without a sales conversation
Probably not ideal if:
- You need standardisation, enrichment or routing as well
- You need agentic, continuous data management
Pros
- Widest CRM coverage of any low-cost dedupe tool
- Very strong marketplace ratings across HubSpot and Salesforce
- CSV dedupe addresses duplicates at the source
- ISO 27001 certified and transparently priced
Cons
- Deduplication only — no standardisation or enrichment
- No agentic or continuous monitoring capability
- Limited fit for enterprise governance requirements
Often Compared With
- Koalify — Choose Koalify for HubSpot depth and workflow auto-merge; choose Dedupely for multi-CRM coverage.
- Cloudingo — Choose Cloudingo for Salesforce depth and reversible merges; choose Dedupely for a cheaper, broader tool.
- Insycle — Choose Insycle when standardisation matters as much as duplicates; choose Dedupely for focused, low-cost dedupe.
Frequently Asked Questions
What is Dedupely used for?
Dedupely is a focused CRM deduplication tool covering HubSpot, Salesforce, Pipedrive, Close CRM, Nimble, Google Contacts and CSV files. It merges leads, contacts and opportunities in bulk on any field, and holds strong marketplace ratings — 4.9/5 across 218 HubSpot reviews and 4.73/5 on Salesforce.
How much does Dedupely cost?
Dedupely pricing: Published plans from around $19/month, scaling to roughly $300 and $1,000 by record volume There is no free tier.
What does Dedupely integrate with?
Dedupely integrates with HubSpot, Salesforce, Pipedrive, Close CRM, Nimble, Google Contacts.
What security certifications does Dedupely have?
Dedupely holds: ISO 27001.
Who is Dedupely best for?
Early- and growth-stage teams whose data problem is specifically duplicates, across one or more CRMs, with limited budget for data tooling.
What are the best Dedupely alternatives?
The tools most often compared with Dedupely are Koalify, Cloudingo, Insycle.
