Refiner is an in-product customer survey platform built specifically for SaaS businesses. It enables product and growth teams to deploy targeted microsurveys to the right users at the right moment — NPS, CSAT, PMF surveys, and custom research — and route insights to where they're needed.
Product Overview
Refiner's survey triggers use product usage data to identify the ideal survey moment for each user segment. Its segmentation engine targets surveys to the right user cohort based on plan type, feature usage, lifecycle stage, or custom attributes — ensuring survey responses are relevant and actionable.
Key Features
- In-Product Microsurveys: Non-intrusive survey widgets that appear inside your application at defined trigger points.
- Advanced User Segmentation: Target surveys to users based on plan, usage events, lifecycle stage, and custom attributes.
- NPS & PMF Surveys: Pre-built templates for NPS, CSAT, product-market fit, and churn surveys with benchmark comparisons.
- Response Analytics: Segment and filter survey responses by user attributes to find patterns across user cohorts.
- Tool Integrations: Pushes survey responses to Salesforce, HubSpot, Segment, and Intercom for activation.
Best For
SaaS product, growth, and customer success teams that want to collect targeted in-product feedback from specific user segments at the right moment in their journey.
Pricing
Starter from $79/month (up to 1k monthly active users). Growth from $249/month. Scale and Enterprise plans available.
Key Integrations
Salesforce, HubSpot, Intercom, Segment, Mixpanel, Amplitude, Slack, Zapier
Pros
- Purpose-built for SaaS in-product surveys with strong targeting capabilities
- PMF survey templates provide actionable benchmarks for early-stage products
- Response routing to CRM and MAP enables closed-loop action
Cons
- Pricing is per monthly active user, which scales steeply for larger user bases
- UI customization is limited compared to more flexible survey tools
