RevOps Tools

Basecamp

Project management and team communication — everything in one place, radically simplified.
Basecamp homepage screenshot

Basecamp is a project management and team communication platform that deliberately prioritises simplicity over feature complexity — organising every project around a fixed set of tools (message board, to-do lists, file storage, schedule, group chat, and check-ins) rather than offering infinite configurability. It is the preferred tool for teams that want a calm, organised alternative to the notification overload of Slack and the complexity of Jira.

Product Overview

Basecamp's philosophy, developed over 25 years by Basecamp (formerly 37signals), is that the problem with most project management software is not missing features — it is too many features that create noise, complexity, and anxiety rather than clarity. Each Basecamp project contains exactly six tools: Message Board (for long-form announcements and discussions), To-Dos (for task management), Docs & Files (for file storage and documentation), Campfire (group chat), Schedule (for dates and milestones), and Automatic Check-ins (for async status updates). This deliberate simplicity means teams spend less time configuring the tool and more time doing the work. Basecamp's flat pricing model — a single flat fee for unlimited users — makes it particularly cost-effective for agencies, consultancies, and growing teams where per-user pricing creates cost anxiety as the team scales. Its client access feature allows external stakeholders (clients, contractors, agencies) to be given access to specific projects without a full user account.

Key Features

  • Message Board: Long-form project announcements and discussions — async communication with full context, replacing email threads and Slack DMs.
  • To-Dos: Simple task lists with assignees and due dates — no Kanban columns, sprints, or custom fields — just tasks that get done.
  • Campfire (Group Chat): Project-level group chat — contained within each project rather than organisation-wide channels.
  • Automatic Check-ins: Scheduled async status update prompts — 'What did you work on today?' sent to team members automatically, answers visible to all.
  • Client Access: Invite external clients or contractors to specific projects without full account access — controlled collaboration with external stakeholders.

Best For

Small to mid-size teams, agencies, and consultancies that want a simple, opinionated project management tool that eliminates the overhead of configuring complex PM systems — particularly those with external client collaboration needs.

Pricing

Basecamp: $15/user/month. Basecamp Pro Unlimited: $299/month flat (unlimited users). Free trial available.

Key Integrations

Zapier, Make, Slack, Google Drive, Dropbox, GitHub, Harvest, Everhour, Clockify, HubSpot

Pros

  • Radical simplicity eliminates the configuration overhead of more complex PM tools
  • Flat Pro Unlimited pricing is highly cost-effective for teams of 20+ users
  • Async-first design reduces real-time interruption overhead — better for remote and distributed teams
  • Client access allows external collaboration without complex permission management

Cons

  • No Kanban boards, Gantt charts, or sprints — may be too simplified for engineering or complex programme management
  • Limited reporting and analytics vs. tools like Monday.com, ClickUp, or Jira
  • Opinionated structure may not fit teams with highly specialised project management workflows

Basecamp Website →

About the author

RevOps Tools

Curated Revenue Operations Technologies

RevOps Tools

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