Guru is a knowledge management platform that surfaces verified, up-to-date information inside the tools revenue teams already use — Slack, Gmail, Salesforce, and any web page — via a browser extension. Instead of reps searching through wikis and shared drives, Guru brings the right answer to them in the workflow.
Product Overview
Guru's browser extension is its key differentiator: it surfaces contextually relevant Cards (knowledge articles) based on what the rep is currently viewing — whether they're in Salesforce, composing an email, or on a prospect's LinkedIn profile. Content owners are notified when Cards approach their expiry date, ensuring information stays accurate. The platform also includes AI search that understands natural language queries and connects to Slack for team-wide Q&A.
Key Features
- Browser Extension: Context-aware knowledge suggestions that appear automatically based on what the user is currently viewing.
- AI Search: Natural language search across all Cards, Slack history, and connected apps — answers appear in seconds.
- Verification Workflow: Each Card has an owner and expiry date — owners are prompted to verify accuracy on a schedule.
- Slack Q&A Bot: Answer team questions in Slack automatically by pulling from the Guru knowledge base.
- Collections & Boards: Organise knowledge by team, topic, or product line — with permissions controlling who can edit or view.
Best For
Sales, customer success, and support teams at SaaS companies that need quick, reliable access to product knowledge, pricing, objection handling, and process documentation without leaving their workflow.
Pricing
Free up to 3 users. Starter at $10/user/month; Builder at $14/user/month; Enterprise custom pricing.
Key Integrations
Slack, Gmail, Salesforce, HubSpot, Zendesk, Google Chrome, Microsoft Teams, Confluence
Pros
- Browser extension is genuinely useful in workflow
- Verification system keeps knowledge accurate over time
- Good Slack integration
- Affordable entry pricing
Cons
- Less suited for complex structured training (vs Highspot/Seismic)
- Search quality depends on Card coverage and quality
- Analytics less mature than enterprise enablement tools
