Apify is a cloud-based web scraping and browser automation platform that lets sales and marketing teams extract structured data from websites, LinkedIn, job boards, and any other online source — without writing custom infrastructure. Its Actor marketplace provides ready-to-run scrapers for common targets, while its SDK enables custom automation builds.
Product Overview
For RevOps and sales intelligence use cases, Apify is most commonly used to build custom prospect lists from LinkedIn, extract job posting data for intent signals, scrape competitor pricing pages, and enrich company data from public sources. The platform's Actor model means teams can deploy a pre-built LinkedIn scraper or Google Maps extractor in minutes, or build custom actors using JavaScript or Python for proprietary data needs. Apify runs scrapers on its own cloud infrastructure, handling proxy rotation, browser fingerprinting, and rate limiting — removing the engineering overhead of maintaining scraping infrastructure. Data outputs integrate with Google Sheets, CRMs, and data warehouses via webhooks, API, or built-in integrations.
Key Features
- Actor Marketplace: Library of 1,500+ pre-built scrapers for LinkedIn, Google, Amazon, Glassdoor, job boards, and more — deploy in one click.
- Cloud Infrastructure: Runs all scraping jobs on Apify's managed cloud with automatic proxy rotation, browser pools, and retry logic.
- Custom Actor SDK: Build proprietary scrapers and automation workflows in JavaScript or Python using Apify's open-source SDK.
- Scheduled Runs: Set scrapers to run on a schedule and push fresh data to connected destinations automatically.
- Data Export & Integration: Export to JSON, CSV, Excel, Google Sheets, or push via webhook/API to CRMs and data warehouses.
Best For
Sales ops, growth, and RevOps teams that need custom prospect data, intent signals, or competitive intelligence extracted from web sources without building scraping infrastructure.
Pricing
Free plan (100 Actor compute units/month). Pay-as-you-go from $0.40/1,000 compute units. Plans from $49/month.
Key Integrations
Google Sheets, Salesforce, HubSpot, Zapier, Make, Slack, Airtable, BigQuery, MongoDB, Snowflake
Pros
- Actor marketplace removes the need to build scrapers from scratch for common sources
- Managed cloud infrastructure eliminates proxy and browser maintenance
- Flexible SDK enables highly custom automation beyond standard scraping
- Pay-as-you-go pricing is cost-efficient for variable workloads
Cons
- Requires technical comfort to build custom actors — not a no-code tool
- Website scraping is inherently fragile — actors break when target site structure changes
- LinkedIn scraping operates in a grey area of LinkedIn's terms of service
